The Samsung Omnia i8700s 7 is the company's first handset to run Microsoft's shiny new Windows Phone 7 operating system.
Sporting a pleasing square design, the edges are slightly rounded for comfort in the pocket. With a 4 inch Super AMOLED touchscreen the phone is quite large however Samsung have brought the edge of the screen right up to the edge of the device, so there's no wasted space.
Despite being large the phone feels pleasantly light, and while that's often a sign of compromised build quality, it doesn't seem to be the case with the Omnia 7.
The screen display has a resolution of 800x480 pixels, and with Super AMOLED technology, the display is bright and colourful.
Featuring a 1GHz Qualcomm QSD8250 processor the phone has plenty of speed, and the Windows interface moves swiftly and fluidly. This processor will also come in handy when gaming on the device.
Around the back, you'll find a 5 megapixel camera, which, as well as handling your snaps, is capable of shooting 720p video footage.
The Windows Phone 7 operating system looks really cool, and the Samsung Omnia 7 GT-i8700 looks like a tasty piece of kit. If we have any early complaints, it's that there doesn't seem to be much that distinguishes the Omnia 7 from the rest of the pack.